Lauren Bath | Australia (@laurenepbath)

Sep 2019

One of the cleverest improvements to our next Bootcamp is making our sponsors a bigger part of the conversation, after all they are all brands that we expect our delegates to be pitching to, and working with. We are particularly excited to be launching an initiative with Stayz, who have just expanded into the international market from Australia. (Although they’ve been around forever as Vrbo in the US & Bookabach in NZ ) Stayz are a prime client for a travel creative because of the sheer number of destinations and locations they operate in. It’s secretly been my dream to work with one client that just sends me all over the world. 😂 Plus, Stayz are already actively working with influencers and creatives! So, how would you get a ‘look in with a brand like Stayz? (Apart from coming to the next Bootcamp to meet them and enter their comp 🙊😝. ) 1 ) Know, love and use the brand. Clients love to work with people who already know what they’re about. Wouldn’t you? 2 ) Know the kind of content the brand favors and offer them more of that! Brands love to have more of what they already have! You don’t have to reinvent the wheel. 3 ) Pitch articulately by introducing yourself, outlining what you want and detailing what you can offer. Make it personal and engaging. This is where knowing, loving and using the brand helps. 4 ) Be familiar with brand messaging. For example, knowing that Stayz are Australia’s original home booking site and they’ve recently launched holiday homes and apartments in 190 locations around the world will definitely impress when you make your case. ❤️ @StayzAu #Stayz #HolidayRental #TheTravelBootcamp #NewZealand #NZMustDo

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